What is the biggest rugby tournament in terms of SA TV numbers?
A look at hugely encouraging Junior World Cup TV numbers, obviously driven by the successful Baby Bok campaign:
No matter how you slice and dice those numbers, they are impressive …
Then a look at the Bok vs England Test series:
Just incredible to see how the delayed broadcast on Etv more than doubled the numbers …
And then putting it all in perspective, a look at how all the tournaments stack up in comparison with each other:
So it’s still the grand old dame of South African rugby, the Currie Cup, that captures our imagination the most!
Source: All numbers and images courtesy of sport marketing giants RepucomSA, using numbers from TAMS and DSTVi. Follow them on Twitter – @repucominsights
